Founded in 2008, Outright was an independent developer of cloud-based, entry-level accounting software. The company was acquired by website domain registrar and website hosting company GoDaddy in 2012. At the time of the acquisition Outright had  200,000 users compared to over 10 million companies working with GoDaddy providing them with an incredible reach into the small business market.

Now branded GoDaddy Bookkeeping, the application is embedded directly into the GoDaddy platform and targeted mainly at companies that use GoDaddy for hosting. The product itself is very basic and designed principally for only self-employed or very small firms. The product includes basic financial reporting, customer invoicing, expense management, very basic time entry (billed against the client), bank integration, and mobile access.

GoDaddy Bookkeeping is available in three editions starting with Get Paid for $3 per month, Essentials for $8 per month, and Premium for $12 per month with increased features available in each edition.

There are few (if any) add-on products available for GoDaddy Bookkeeping which severely limits users from extending the product to specific industries or business requirements. Further, the functionality is extremely limited with no inventory or manufacturing and no true project management capabilities making GoDaddy Bookkeeping a low-cost option only for the smallest of service-driven and professional service businesses – especially those who host on the GoDaddy platform or have a web-based business on WordPress hosted by GoDaddy. Otherwise, there are much better options available on the market.

GoDaddy Bookkeeping (formerly Outright)